Marketing Strategy & Planning
Comprehensive consideration of market environment, product characteristics, competitors’ strategies, and the company’s own resources and capabilities. Develop strategies and plans based on market feedback and changes to maintain competitiveness and achieve marketing goals.
Website Design & Development
Create and establish a functional and visually appealing website through the design and development process. This involves aspects like website appearance, layout, user interface, interaction design, content organization, and technical implementation.
Graphic Design & Production
The process of creating visually effective graphic works using elements such as text, images, and colors, combined with artistic and design principles. Widely used in various graphic media such as posters, advertisements, logos, packaging, books, and magazines.
Brand Creation & Promotion
Establish a unique brand identity in the market through a series of marketing strategies and activities, including brand design (name, logo, slogan, image), advertising, and social media promotion. Build and enhance the brand value and awareness of products or services to establish a trusted and recognized brand image among consumers.
Social Media Planning & Promotion
Selecting appropriate social media platforms, devising and implementing a series of strategies and activities aimed at increasing brand awareness, establishing brand image, attracting target audiences, and promoting the sale of products or services. This includes: identifying target audiences, choosing suitable social media platforms, formulating content strategies, regularly posting content, monitoring, and analysis, etc. Such as popular online social platforms: Little Red Book, Email Marketing, TikTok, Instagram, Facebook, etc.
Copy Content Creation
Using language arts techniques, create compelling, fluent, and persuasive copy content that effectively conveys information, captures the reader’s interest, and ultimately achieves business or communication goals.
Personal Brand Positioning & Promotion
Consider the individual’s professional background, domain characteristics, and the needs of the target audience. Through a series of brand building and promotion activities, position the individual as a unique, valuable, and influential brand to enhance the reputation, image, awareness, and visibility of the personal brand to aid in career development.
Database Development
Through the process of database development, effectively create and collect necessary information for customers, such as potential consumer email addresses, and assist clients to effectively manage their databases to store and organize data for marketing purposes. For example, the MailChimp.
Digital Marketing Promotion
Utilize digital technology and internet platforms to disseminate marketing information and promotional content to the target audience online. Digital marketing promotion aims to increase brand awareness, attract potential customers, boost sales, and achieve marketing goals and performance growth.
Digital Marketing & Setup
Select appropriate digital marketing methods based on target markets, product characteristics, and budget. Utilize digital technology and online channels to promote products or services and engage with potential customers.
Advertising Design & Promotion
Presenting marketing information in visual and graphic form during advertising campaigns. The aim is to attract the attention of the target audience through visual elements, colors, layout, and text, conveying the value and appeal of the product or service.
Video Production
The process of combining elements such as images, sound, and text to create videos with artistic and communicative value. It includes planning, shooting, editing, and post-production to express the company’s creativity and intentions through organizing shots, editing pace, adding sound effects, and special effects.
Photography
Capturing and recording images through the selection of suitable themes, composition, lighting, and adjusting focal length. Further adjustments and modifications are made through post-processing to achieve creativity and artistic effects, including but not limited to portrait photography, commercial photography, news photography, and cultural photography.
Presentation Creation
Use PowerPoint to create a presentation, including inserting images, charts, tables, adding animations, and transition effects, to convey information and present concepts.
Events & Exhibitions
Clearly define objectives and themes to meet the needs of participants by providing a platform for entertainment, communication, learning, or showcasing, such as auctions. Establish exhibition venues or sessions to showcase business, products, services, etc., serving as a crucial channel for promotion, brand image display, attracting potential customers, and driving sales for both businesses and individuals.